HomeCheck Audit turns a tradesperson's site visit into a structured, AI-assisted property report — shared with qualified professionals who can quote, often without leaving their desk.
The problem
Three different groups — homeowners, tradespeople, and professionals — all experience the same broken process, from different angles.
A crack appears, a gutter collapses, a drain blocks. The homeowner rings around, waits for callbacks, coordinates three separate visits over three weeks, and ends up with wildly inconsistent quotes and no idea who to trust. There's no documentation, no independent assessment, and no audit trail.
A gutter cleaner on a ladder notices a cracked lintel. A drain engineer spots rising damp. They have the homeowner's trust — but no way to flag the issue professionally, and no mechanism to earn from the referral. The problem goes unaddressed, and the trusted relationship goes to waste.
Structural engineers, builders, and architects routinely drive across the city to assess a job that doesn't convert, or where the client had entirely different expectations. Speculative site visits cost the average professional 4–6 hours per week. That's time unbilled and unrecoverable.
The solution
HomeCheck Audit connects all three groups through a single structured workflow — initiated by the tradesperson who already has the homeowner's trust.
The tradesperson identifies an issue during a routine visit and introduces HomeCheck Audit to the homeowner in under 60 seconds.
The homeowner signs digital consent on the tradesperson's phone. A guided photo protocol captures the defect with enough detail to assess remotely.
The HomeCheck Audit platform analyses the photos, categorises the defect by trade type, and generates a certified PDF report with condition indicators.
Qualified professionals in the relevant category review the audit and indicate whether they can quote — often without a site visit. The homeowner receives structured responses.
Market opportunity
The UK residential maintenance market is large, fragmented, and almost entirely undigitised at the point of first contact between homeowner and tradesperson.
Platforms like Checkatrade and Rated People connect homeowners with tradespeople but have no audit or documentation layer. RICS surveys are expensive, slow, and require a qualified surveyor. HomeCheck Audit occupies an entirely uncontested position.
New regulatory requirements around building safety, the expansion of the Private Rented Sector, and growing consumer awareness of property condition at point of sale are all increasing demand for structured condition documentation.
Vision model accuracy for property defect categorisation has reached a level of reliability that makes AI-assisted triage commercially viable for the first time. The cost per analysis has fallen to pennies. The timing is right.
The HALO Trust Channel
Distribution advantage
HomeCheck Audit is distributed through the HALO Trusted Seller Network — a nationwide channel of certified tradespeople who already have warm, recurring access to homeowners' properties.
Cold digital marketing converts at 1–3%. A recommendation from a tradesperson already in your home converts at 60–80%. That distribution advantage is structural, not tactical.
Revenue model
Homeowners pay per audit. Professionals pay a monthly subscription to access audit leads. Tradespeople earn commission — aligning their incentives with platform growth.
One-time payment at the point the tradesperson submits the audit. Covers AI analysis, report generation, certified PDF, and professional distribution. Low enough for impulse decision. High enough to signal quality.
Structural engineers, builders, architects, and drainage contractors subscribe to receive new audits in their trade category. First five audits free — professionals see value before paying. Recurring monthly revenue.
Originating tradespeople earn a percentage of every audit fee they generate. Consistent with the HALO commission architecture. Incentivises adoption and sustained use without requiring salary or management overhead.
At 10,000 audits in Year 1 and 200 professional subscribers at average £75/month, HomeCheck Audit generates approximately £570,000 in combined Year 1 revenue — before portfolio and enterprise contracts are considered.
Built to industry standards
HomeCheck Audit has been developed against the requirements and working practices of the UK's leading professional bodies in surveying, structural engineering, construction, and drainage.
Report structure and disclaimer language designed to complement — not conflict with — RICS Level 1, 2, and 3 survey instruments. HomeCheck Audit is positioned as a pre-survey triage tool, not a survey substitute.
The structural defect photo protocol — crack scale, pattern, context, location — has been designed around what a structural engineer actually needs to decide whether a site visit is warranted.
Condition indicators, trade category routing, and the conditional quoting framework have been designed for FMB-member builders — sole traders and small firms who need information they can act on quickly.
Drainage and gutter defect capture — including video clip support for running water and overflow points — designed to the requirements of drainage contractors who currently quote blind.
Data and compliance
HomeCheck Audit is designed with legal admissibility, data integrity, and professional liability in mind — because it needs to be trusted by professionals who put their name to work based on it.
All photo and personal data stored on UK-based servers. Full compliance with UK GDPR and ICO requirements.
Homeowner consent is captured via a legally-recognised e-signature API — timestamped, location-stamped, and embedded in the audit record. Designed to be admissible in UK deposit dispute tribunals and insurance proceedings.
Each HomeCheck Audit PDF is certified and integrity-hashed at generation. Any subsequent alteration is detectable — important for insurance claims and legal proceedings.
"Every HomeCheck Audit carries a clear disclaimer: it is a structured condition triage document compiled by a trained tradesperson following a professional photo protocol — not a survey, and not a professional assessment. That distinction protects the tradesperson, the platform, and the homeowner."
Investment opportunity
The team
HomeCheck Audit is a product of Fidesq Group Ltd, the company behind the HALO Trusted Seller Network — a nationwide distribution platform that uses trusted front-line service workers to deliver AI-powered tools to homeowners, with near-zero customer acquisition cost.
The HALO model has been validated in the elderly care and construction verticals. HomeCheck Audit is the property maintenance vertical application — leveraging the same trusted distribution channel that makes HALO's conversion rates exceptional.
Builders of the HALO Trusted Seller Network. Strategy, product, development, and commercial partnerships. UK-based. Building AI-powered tools for markets where trust is the distribution channel.
Why now
Vision AI accuracy for property defect categorisation has reached commercial reliability for the first time in 2024–25.
The Building Safety Act 2022 is increasing demand for documented property condition records across all residential tenure types.
Progressive Web App technology means a professional-grade mobile tool can be built and launched in six months without App Store dependency.
No competitor currently occupies this position. The window to be first is open now, not in two years.
Whether you're an investor, a trade association exploring partnership, or a professional interested in joining the beta quoting network — we want to hear from you.